Founded in 1995, SMOG is a boutique design firm located in Silverlake, CA. Our expertise and versatility spans photo art direction, imaging, brand identity, entertainment packaging, merchandising, advertising, and book and publication design. Our philosophy is simple: always ask questions, embrace collaboration, and to never stop honing our craft. We are known for our thoughtful process, careful attention to detail, discretion, and long-term creative relationships with our clients.  

We are an award-winning design firm whose work has been recognized by the AIGA, the American Center for Design, the Grammys®, Type Directors Club, Print, Communication Arts, Graphis, I.D. Magazine, and the Art Directors Clubs of Los Angeles and New York.

Jeri Heiden / Creative Director

John Heiden / Founder, Art Director & Designer

Smog Design Incorporated
mail@smogdesign.com